Too many companies waste too much of their training budgets. In this article Tony looks at why he thinks this is and how organisations can solve the problem in order to get the most out of their training budgets.
Huthwaite and Urgo Medical - two leading companies in their field - have worked together to show that better skills create better sales, and have produced conclusive numbers to prove it.
In a series of video clips, Tony Hughes, Huthwaite International CEO, shares insights into why SPIN® Selling is so effective.
Having confidence is key for a successful negotiation outcome. Only 19% of negotiators who are unconfident are successful in achieving their targets. And those who feel neutral see an even lower rate of success, with only 16 per cent of them succeeding.