Sales

Brexit negotiations and the crucial lessons for business

Everyone recognises how vital the negotiation process is as part of Brexit and establishing a stable government from a hung Parliament. But how many people have yet to realise the implications for their own businesses?

By | 2017-10-10T10:11:15+00:00 June 14th, 2017|Categories: Sales, Procurement, Sales articles, Procurement articles|

How The Royal Mint is embedding SPIN® and making money for everyone

Selling to central Banks and National Mints across the world The Royal Mint chose SPIN® to help their salespeople better understand their customers and improve sales.

By | 2017-10-10T10:11:49+00:00 June 1st, 2017|Categories: Sales, Sales case studies|

How Atkins Global created sales excellence

How Atkins Global achieved sales excellence with SPIN®

By | 2017-10-10T10:12:15+00:00 June 1st, 2017|Categories: Sales, Sales case studies|

How SkillForce and The Prince William Award are reaping the benefits of SPIN® Selling

SkillForce share their experience of SPIN®. “The SPIN® sales process isn’t about showing us how to stand up and sell, which can be a frightening prospect, it’s about showing us how to share what we do with others in a way they’ll understand. And become as excited about it as we are.”

By | 2017-10-10T10:12:38+00:00 May 10th, 2017|Categories: Sales, Sales case studies|

How Jobindex are out-thinking and out-performing the competition with the SPIN® methodology

Danish recruitment agency, Jobindex, share how the use of SPIN® behaviours and techniques are helping them to out-think and out-perform their competition.

By | 2017-10-10T10:13:06+00:00 April 13th, 2017|Categories: Sales, Sales case studies|

The interconnection of sales and marketing – breaking down the silos

Key steps organisations can take to mend the relationship between their sales and marketing teams and succeed in a transforming digital landscape.

By | 2017-10-10T10:13:25+00:00 April 3rd, 2017|Categories: Sales, Sales articles, Marketing articles, Marketing|

Digitisation is transforming the sales and marketing relationship – are you ready?

This digital transformation of business means the sales and marketing relationship has been – and needs to be – totally transformed. Huthwaite's Director of Marketing Karen Woodhead examines why

By | 2017-10-10T10:13:44+00:00 March 22nd, 2017|Categories: Sales, Sales articles, Marketing articles, Marketing|

Fixing the sales marketing relationship & winning more business in the digital era

Recent research in partnership with YouGov suggests the relationship between sales and marketing is weak. The sales marketing relationship is probably the single most important relationship in a company and we can’t afford for it to be broken. How do we change this?

By | 2017-10-10T10:14:33+00:00 March 13th, 2017|Categories: Sales, Sales articles, Marketing articles, Marketing|

How to ensure a successful negotiation outcome

Ensure a successful negotiation outcome with these 10 key behaviours and strategies.

How SCA Packaging reduced margin erosion through solution selling

SCA Packaging is one of Europe’s leading designers and producers of corrugated board-based packaging, with a strong reputation for innovation and sustainable design.

By | 2017-10-10T10:16:23+00:00 January 13th, 2017|Categories: Sales, Sales case studies|Tags: , |