A change in mindset from sales teams can be driven by many factors. Here are 6 key strategies to successfully implement a sales transformation programme on a global scale.
Huthwaite International’s latest research has identified five golden rules of effective coaching. Head of Thought Leadership, Dr Janet Curran, shares the key findings.
Everyone recognises how vital the negotiation process is as part of Brexit and establishing a stable government from a hung Parliament. But how many people have yet to realise the implications for their own businesses?
Key steps organisations can take to mend the relationship between their sales and marketing teams and succeed in a transforming digital landscape.
This digital transformation of business means the sales and marketing relationship has been – and needs to be – totally transformed. Huthwaite's Director of Marketing Karen Woodhead examines why
Recent research in partnership with YouGov suggests the relationship between sales and marketing is weak. The sales marketing relationship is probably the single most important relationship in a company and we can’t afford for it to be broken. How do we change this?
Ensure a successful negotiation outcome with these 10 key behaviours and strategies.
Four key behaviours for successful selling
Tony Hughes, CEO, Huthwaite International. Published in Business Review Europe, January 2017
Want to know how to out-think and out-perform your competition and become a more effective sales professional? At Huthwaite International we have spent decades observing and researching the behaviours used by the most successful sales
Research by Huthwaite spanning four decades reveals that most people, in most places, negotiate badly, most of the time.
There are two basic ways to challenge – you either push your alternative ideas at another person, or you ask them questions to challenge their thinking.