How to optimise your organisational buying decisions

Published in Global Banking and Finance

When it comes to organisational buying decisions, many people are involved – formally or informally – in the decision to buy things and services. In the major enterprise contract, or strategic investment decision the ultimate client, some technical experts, a couple of lawyers, the budget holder and the people from procurement might all get to have their say somewhere along the line.

In an article about organisational buying decisions David shares insights into:

  • gaining top level approval
  • the three categories of people you need to influence and persuade
  • how to handle these people according to what role they have in the current buying cycle.
View article
By | 2017-06-02T11:58:50+00:00 September 8th, 2015|Categories: Procurement, Procurement articles|
David Freedman, Director of Sales
David is Huthwaite's Director of Sales. He is a Fellow of both the Institute of Sales Management and of the Association of Professional Sales, sits on the Management Consultancies’ Association Council and is former Chairman of the Chartered Institute of Public Relations MarComs group. He speaks all over the world, from conferences and exhibitions including World of Learning, SAMA, APMP and many international business organisations. He has also been on the judging panels for the National Sales Awards and the National Business Awards.